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Alicante, Spain

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We build the software your business needs to move forward.

We start from what you need: we connect with what you already run, put AI where it helps, and build the CRM you make the hard calls with. And your team ends up knowing how to use it.

Who we are, in 3 min

RUBRO in 3 minutes

Summary · a 3-minute read

What we do, who does it and what happens if you call. Straight to the point.

What we do

We put artificial intelligence inside your business. And we build the software it's missing: applications, platforms and automations, tailor-made. We don't sell a closed product. We look at how you work today and build what fits it. If AI solves part of it, we use it. If it doesn't, we leave it out.

What we deliver

Five pieces, and you start with the one that hurts most. Programs that learn how your team works. AI where the repeated work is today: reading paperwork, moving data, flagging what doesn't add up. Custom software that adapts to you, always. Mobile apps, for the work that happens outside the office. And an admin panel, so you see the numbers whenever you want instead of when the month closes.

Who we are

Two engineers, in Alicante. Carlos Menezes has spent seventeen years on board, in automation, solving critical production problems. Alejandro Rubio brings seven years in robotics and AI — from the degree and the research in Sweden to three years at sea. The person who will build it is the person who answers. Nobody in between. We work in Spanish, English and Portuguese.

Why the rigour matters

A drillship is a factory in the middle of the sea. It works on contract: if it stops, the client stops paying until it runs again. That's called off-hire, and it comes with penalties. So nobody there touches a system because they had an idea: the problem is analysed, the solution is analysed, the change is approved, and only then is it installed. Today anyone can ask an AI for things. What not everyone can do is put one where a stoppage costs money by the hour. That's the trade we bring.

How we work

Four steps, always the same. Analyse: we look at how you work today, on site, with your team. Pilot: the new piece runs in parallel, on real work. Validate: we measure it against the old way. Scale: once it wins, it takes on the whole job. Everything goes wide once it has proven itself. We train your team on the new tool. And we maintain what we build: keeping it standing is the hard part.

What happens if you call

A first conversation costs nothing and commits you to nothing. You tell us what's slow, manual or fragile. We tell you what can be fixed, where we'd start and how long it would take. If we're not the right people, we'll say so. If we do fit, we'll propose the smallest piece you'd actually notice. A short pilot, on real work, next to what you already use. What pays your bills today keeps running while we prove it.

Let's find the smallest place to start.Request a consultation

Where we come in

AI, today, is everywhere. Implementing it safely isn't. That's what we're here for.

We have international experience automating drillships. That is the rigour we bring to AI and custom software.

What we do

Solutions that work today and get better every day.

These five are what we do best. You and your team run them; we keep them running.

01

Self-learning programs

Software that learns as you use it.

The program doesn't stay as it was on delivery day. It improves with use, and with what your team corrects. You decide what it learns.

Before, you explained it every time.Now it keeps learning how your team works.

02

AI integration & automation

AI inside your business, under control.

AI goes where the repeated work is: reading paperwork, moving data, flagging what doesn't add up. Nobody types it in. Your team signs it off.

Before, it took someone all afternoon.Now they only check it.

03

Custom software development

Built for how you actually work.

Custom software adapts to how you work, always. It's built with you. And we maintain it afterwards. Peace of mind for you.

Before, you fitted around the software.Now it fits around you.

04

iOS / Android apps

The office, in your team's pocket.

Sometimes there is no time to open the laptop, least of all when the business never stops. Notes used to be taken outside and typed up later.

Now it goes in on its own, wherever you are.The full power of your application, also in the palm of your hand.

05

Admin panel

The numbers of your business, on one screen.

See your business indicators on one screen: sales, orders, payments, whatever you want to measure. Every figure says where it comes from — and it warns you when something stops adding up.

Before, you saw the month when it closed.Now you see it whenever you want, in one click.

See an example

Our method

Proven small before it goes wide.

Changes, calmly. They build on what already works, and the switch is gradual and at your own pace. Everything goes wide once it has proven itself — and we train your team on the new tool.

  1. 01Analyse

    We look at how you work today — on site, with your team.

  2. 02Pilot

    The new piece runs in parallel, on real work.

  3. 03Validate

    We measure it against the old way, and check what it disturbs.

  4. 04Scale

    Once it wins, it takes on the whole job.

Meet the team

Two people, on purpose.

Carlos Menezes

Co-founder

17years in offshore automation

Seventeen years on board, solving critical problems in production automation.

engineering · control and automation systems

Alejandro Rubio

Co-founder

7years in robotics & AI

From a robotics degree and research in Sweden to three years on board. And a constant flow of new ideas.

double degree in robotics and industrial engineering · MSc in AI · MSc in cybersecurity

Deep experience and fresh thinking, deliberately paired. Neither alone produces the same result.

A real working day, inside the platform

Take a look at a system that is up and running right now. Comalfer, an aluminium window and door fabricator, works like this every day.

Example home dashboard: sales for the current month, monthly forecast, comparison with last month and last year, dormant customers and upcoming alerts.

Example with made-up data · this is what a custom-built dashboard looks like

Your day starts knowing where you stand.

When you open it, the dashboard already shows this month's sales, the forecast and the customers who have gone quiet.

What it looks like on screen

Example home dashboard: sales for the current month, monthly forecast, comparison with last month and last year, dormant customers and upcoming alerts.

Example with made-up data · this is what a custom-built dashboard looks like

The morning dashboard: sales this month, the forecast and the customers who have gone quiet.

Automating your business is something we take seriously.

We work alongside what already works for you until everything is tested and the change is smooth. At your pace, steadily, and tailor-made.

Request a consultation

Contact

The quote is on us.

The meetings it takes to understand your business and prepare the quote cost you nothing. We'll tell you honestly whether we're the right people for it.